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Four Ds to Help You Get Things Done

By James A. Baker
Founder and Chairman
Baker Communications, Inc


For many people, life - both professionally and personally - still resembles that same stressful, grueling, unsatisfying experience the oldtimers call "the rat race.” Too much time taken up working for “the Man,” and nothing on the horizon that offers any hope of real joy and accomplishment. Why do some people seem to hate their jobs (and their lives) while others in the same situation have the ability to thrive and grow?

One important difference has to do with something as mundane as setting and reaching goals. Stop for a moment and imagine a hockey game in progress. Two teams are scrambling up and down the rink, smashing into each other, whacking each other with sticks, all of them fighting over the possession and direction of a tiny little puck. The effort is tremendous, yet the players join the battle ferociously right down to bitter end of the final period, when at least half of the players on the ice erupt in displays of jubilant emotion. Why? Because they have achieved their goal; they have put the puck into the net more times than their opponent, and that is worth something to them.

Now, imagine that same hockey game without the nets at each end of the court. People still push themselves to the limit for three periods. The same amount of slamming and whacking goes on. However, there is no way to tell who won, or if anybody won, because there are no goals to aim for! When the final buzzer sounds, all you have is a rink full of exhausted, frustrated people. This, my friends, is a perfect example of the rat race many people endure every day. They push themselves to the limit, but for what? Where there are no goals, there can be no sense of victory or accomplishment or joy. Without a meaningful purpose, there is nothing left but exhaustion and frustration...

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