Exceptional Cold Calling and Prospecting

Even experienced sales professionals are often a little bit intimidated when it comes to the task of cold calling. We all love warm markets, repeat business and referral selling, but the fact is that sales organizations need new prospects in order to survive, and there is no better way to develop new prospects than cold calling. The good news is that cold calling can also be very rewarding and satisfying, with the right strategy and training.

Our one-day Cold Calling and Prospecting sales training workshop will give you the skills you need to find quality prospects and turn them into long-term customers. Our experienced sales training professionals have all faced the challenges of cold calling themselves. Their insights and tips will help take the mystery out of this important sales engine. During the course, you will discover how to quickly gain the prospect’s interest during an initial phone contact, apply the proven techniques of active listening to understand the customer’s wants and needs, and make effective FAB statements that will earn you the opportunity explain your full offer to the prospect. During this highly interactive, practice-driven sales training seminar you will receive personal coaching and work through exercises, activities, and simulated customer calls so that you can put your new skills to work immediately when you are back in the field.

All participants attending this workshop will receive 50 free leads.

On-Site Training: can be tailored to the needs of client organization and delivered on-site at time and location of client choice.

Objectives:

Participants will learn to:

• Perceive the value of prospecting and cold calling.

• Understand how to seek out new business by obtaining prospects.

• Learn how pre-call planning will ensure that participants are adequately prepared to
  address customer’s needs.

• Understand cold calling tips and how to apply them to your target list.

• Overcome reluctance toward making cold calls.

• Create ways to connect with the customer and guidelines to cold-call conversations.

• Practice voicemail scripts and tips.

• Understand how to position for the future.

• Learn how to follow through by asking for the appointment.

• Recognize the importance of reflection to improve skills for future interactions.

• Practice and apply the P-R-O-S-P-E-C-T model.

For more information and pricing, please complete this form and we will email you a confidential Annotated Outline that will provide you with an hour by hour description of this training seminar.

Class Size:	8-20 (Please note that we can increase the class size for private seminars)
Length:	1 day
Time:	8:30 AM - 5:00 PM