Crisis Media Training Workshop

Participants will gain an in depth understanding of all aspects of working with the media. They learn how to effectively handle interpersonal relations with the media to eliminate any possible public relations disaster. They will enhance both their company’s image and their careers by effectively and efficiently managing crises situations. When it comes to handling relations with the media, there is very little, if any, room for error. This workshop with its extensive use of 8 digitally video recorded exercises coupled with professional video examples showing the correct way to handle the most difficult situations enables all attendees to master the art of media management.

This one-day "Crisis Media Training" workshop is the most highly interactive, hands-on workshop available. The extensive uses of digital video recording feedback to teach the tools participants need to work with the media during a crisis were designed by major network interviewers. After completing training, participant can confidently and correctly manage media contacts.

On-Site Training: can be tailored to the needs of client organization and delivered on-site at time and location of client choice.

Objectives:

Participants will learn to:

• Manage all necessary skills for direct media control

• Manage a crisis situation (smoke, fire, or injury)

• Plan media presentations

• Maintain control

• Conduct face-to-face interviews during a crisis

• Satisfy the media’s needs during a crisis, while protecting participants company’s interests

• Work with the media to present accurate information without being "sandbagged"