Customized Sales Effectiveness Solutions

Developing the best possible sales and marketing system is a key objective and investment for most companies. Many organizations fail to achieve their sales performance improvement objectives because the combination of process, systems and sales skills are not aligned. Baker Communications’ sales improvement solutions address all three elements to ensure measurable, repeatable and scalable sales improvement. Sales representatives and sales managers will be able to immediately implement new tools, processes and skills in their daily routines. Our sales effectiveness solutions include fully integrated sales and marketing Revenue Generation Plays, live virtual training and coaching, private and public classroom training, and CRM adoption and enablement services. Click on the links below to explore our range of offerings.

2009 Top 10 – Sales Force Automation Training Companies

• Revenue Generation Plays:
  Revenue Generation Plays are ideal for organizations interested in driving net-new business, penetrating accounts, launching new products, protecting their base or other strategic sales and marketing initiatives. Revenue Generation Plays are fully integrated revenue generation programs that include Sales, Marketing, Coaching, Education, and Customer Facing managed activities that generate a minimum of 20 x 1 ROI
   
• Live Web-Based training
  Live Web-Based training is available for over 30 different sales competencies. This format is ideal for distributed sales teams interested in immediately improving sales performance without incurring travel expenses. We deliver over 7,200 web-based training events per year for the world’s most effective sales organizations.
   
• Live Classroom training
  Classroom training is available for over 30 different sales competencies. Classroom training is available in a private, on-site format or as open enrollment offerings. We deliver over 3600 classroom training sessions per year for the world’s most effective sales organizations.
   
• salesforce.com adoption and enablement (ClearView)
  Most organizations use their CRM/SFA tool as a sales accounting system, not a sales enablement system. We eliminate the bottlenecks and friction points that naturally occur during customer interactions and buy cycles by leveraging your CRM as the enablement tool that drives revenue, sales management leadership, and increases the quantity and quality of customer facing time.
   
• Selling in the Eye of the STORM on CNN News Radio
  CNN News Radio 650 and Baker Communications CEO Walter Rogers join forces to produce 15-minute radio show every Wednesday, beginning December 2nd, at 11:45 am CST on the topic of Sales and Marketing Effectiveness. The show will be a sub-segment of The Price of Business hosted by Kevin Price.
   

Sales Training Feedback:

“We believe in RevGen plays because they are a systematic, repeatable, manageable, measureable method of prospecting, contained within an integrated sales and marketing process that combine strategy, tactics, education , coaching and measurement to create net new pipeline.” Mike Clayville Vice President for North American Sales VMware
"My managers were asking me what accelerated my sales the last two months and I told them it was the course through Baker Communication that I took. My manager has already pre-approved me for another course. I figured up that I sold an additional $300,000 in products in the month of December. That was well worth the $1500 investment for the class." Shelley Dobson Berlex Female Healthcare Executive Representative	Full Letter
"The Value Added Selling course offered by The Baker Companies is, I feel, the best investment toward business/sales skills I have ever made. With the 'real life' drills done in the class to simulate situations that would occur in the business field, it committed more information to memory than any previous class I had been to." Laren Shoup Technical Service Engineer Chevron Chemical Company	Full Letter
“...We are delighted we chose to attend your selling skills workshop. As professional sales trainers our expectations were that we would learn something we could use with our sales trainees but never in this world did we expect such a fulfilling learning experience that taught us so much....” James Davis Verizon	Full Letter
"Just wanted to send you a note regarding the sessions you do for my sales people. The response is always the same, outstanding! Sales folks are a difficult group of people to deal with....Large groups are difficult to work with, but you find a way to maintain control and seem to really enjoy what you do" Richard Bradley Regional Training Director Sysco, Southwest Region San Antonio, Texas	Full Letter
"On behalf of Singapore Airiness, I wanted to formally express our thanks for the quality, content and presentation of your sales seminar in Redondo Beach last week." Ken Bright Vice President Marketing USA	Full Letter

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Custom Sales Training

Are you interested in accomplishing the following objectives for your sales team?

• Optimize sales operations to increase efficiency

• Focus sales resources on the highest return opportunities

• Transition to a value focused, milestone based sales organization

• Implement a self correcting sales process that reflects your customer's acquisition process and creates value

• Maximize channels and partners

• Enable sales managers to affectively coach and lead their teams

• Gain a competitive advantage

• Execute plans for immediate results

If so we have created a web site just for you. Click here to find out how Baker Communications can help you accomplish this and increase your bottom line profits.

Custom Sales Consulting and Management Consulting

Optimize Your Sales Process with Performance Sales Systems!
Companies that optimize their sales systems to win in today’s economic conditions will be positioned to take advantage of damaged competitor relationships. Baker Communications can help your organization develop a holistic sales system that enables your sales organization to be adaptive, profit conscious and value driven while faced with unprecedented pressure to achieve greater results, faster.