Becoming a Trusted Advisor Workshop

All customers – even sales professionals –value trust in a business relationship.  In today’s business world and economic climate, customers are constantly evaluating the level of trust.  The stronger the trust level, the deeper the business relationship is likely to become, and the more loyal the customer will be.  The goal of this class is to help you achieve that powerful but rare pinnacle of customer trust often referred to as the Trusted Advisor.
 

The Trusted Advisor workshop does not to try to provide experienced sales reps with new sales skills or uncover more selling best practices. Instead, this course is designed to help participants leverage the selling skills and best practices they already know and use every day in order to drive their customer relationships to higher and even more profitable levels – ultimately, to the Trusted Advisor level wherever possible.
 

On-Site Training: can be tailored to the needs of client organization and delivered on-site at time and location of client choice.

 

Objectives:

Participants in the Two-Day Becoming a Trusted Advisor workshop will:

• Gain a deeper understanding of what it means to be a Trusted Advisor and how that differs from approved vendors or preferred suppliers
• Learn how to assess current relationships and compare them to the Trusted Advisor benchmarks
• Identify issues affecting their ability to grow their customer relationships to Trusted Advisor status
• Create options and opportunities to advance customer relationships to deeper levels of trust
• Develop a more effective personal orientation in dealing with customers
• Increase their awareness of characteristics which lead to greater effectiveness in dealing with the customer, in order to build greater customer loyalty
• Learn a 6-stage process for providing customer advise as a Trusted Advisor
• Learn how to manage customer conflict and difficult conversations in order to protect the relationship and continue to grow trust and credibility
• Develop a renewed, refocused understanding of best practices for interacting with customer organizations in ways that enhance trust and credibility
• Improve relationships through individual communication, persuasion and influencing skills
• Motivate customer contacts and build personal and corporate trust
• Understand and meet customers’ business and personal needs

For more information and pricing, please complete this form and we will email you a confidential Annotated Outline that will provide you with an hour by hour description of this training seminar.
 

Class Size:	8-20 (Please note that we can increase the class size for private seminars)
Length:	2 days
Time:	8:30 AM - 5:00 PM

 

Consultative Selling Skills:

New York City, NY

Feb. 6th-7th

Denver, Colorado

Feb. 6th-7th

Atlanta, Georgia

Feb. 7th-8th

Chicago, Illinois

Feb. 9th-10th

Miami, Florida

Feb. 13th-14th

Houston, Texas

Feb. 14th-15th

San Francisco

Feb. 21st-22nd

more dates...