1.
Click here for links to the Walter Rogers interview
with Dr. Amy Vanderbilt on TrendPOV, a Webcast focused on tracking and promoting the most effective leading edge trends in business development, sales, and marketing.
2. Press Play to
hear
Walter Rogers' interview on Sales Rep Radio discussing CRM.
5.
Press
Play to hear Walter on "The
Value of a Common Language"
Walter Rogers is
President and CEO of Baker
Communications. He has created
and led businesses in 13
countries on 3 continents. He
was a finalist for the 2000 and
2001 Texas eCommerce Awards, is
a guest instructor on the topics
of entrepreneurship, sales and
marketing at the University of
Texas and has been interviewed
on ABC News, CNN, Sales Rep
Radio and WF Radio on the topic
of Sales and Marketing
Integration. He currently hosts
a segment on CNN650 Radio
focused on Sales Effectiveness
and CRM. During his time with
Baker Communications he has
increased sales by over 1000% in
and pushed the organization into
new products, services and
markets. Baker Communications
partners with 1000 active
clients per year, including 50%
of the F500.
Prior to Baker
Communications, he self-funded
and lead two companies, Asset
Optimization Group and
CertiSource, both of which were
acquired. Asset Optimization
group was acquired by VMware
(NYSE: VMW) in 2005 and
CertiSource was acquired by
VerticalNet (NASDAQ:VERT) in
1999. Prior to founding his
first company, he was Vice
President of Asia Pacific
Marketing for Marcam, a leading
process ERP Software Company. In
his role at Marcam he was
responsible for all marketing
and channel development
initiatives in 11 countries
ranging from Korea to Australia.
Prior to his role at Marcam he
founded and led Market Solutions
Group, a consultancy
specializing in the development
of integrated marketing
strategies. Market Solutions
Group developed and implemented
sales performance improvement
strategies in the US and Asia
for IBM, Marcam, Praxair and
other Fortune 1000 enterprises.
Mr. Rogers is a graduate of
the University of Texas in
Austin.