Value-Added Selling Skills is designed to teach the skills and a formula that will increase a company's sales and profitability through an increased understanding of the sales process and how it affects each customer's situation. The focus of Value-Added Selling is to determine actual areas of customer concern where you can provide value to improve profit or cut costs for your customers.

Value-Added Selling Skills will help you boost sales and profitability through an increased understanding of the sales process, a focus on clients’ needs and vision and how these affect each client’s particular situation. You will determine client concerns and discover how your company and product or service can provide value that is meaningful for the client—regardless of competing in a market that is price-driven or product-heavy. Participants use industry-specific role-plays to practice skills. The instructor and other participants provide intensive feedback and a behavior instrument is also employed to determine your primary and secondary behavioral styles when interacting with customers.

All participants attending this workshop will receive 50 free leads.

On-Site Training: can be tailored to the needs of client organization and delivered on-site at time and location of client choice.

Objectives:

Participants will learn to:

Learn to sell long-term relationships over low bids
Learn to interview clients instead of "pitching products"
Learn to understand different buyer types and behaviors
Understand how to differentiate your product/service and company in a competitive selling environment
Learn ten (10) closing techniques and when to use them
Determine opportunity to add value to the client’s business
Learn how to apply interview skills to determine an optimum strategy for developing an advantage over the competition and solution for your clients
Learn how to offer creative solutions and options
Learn how to use post-sales measurement
Acquire a broad understanding of the face-to-face Value-Added Selling process
Understand when and why buyers buy
Become a superb listener

For more information and pricing, please complete this form and we will email you a confidential Annotated Outline that will provide you with an hour by hour description of this training seminar.

Class Size:	8-20 (Please note that we can increase the class size for private seminars)
Length:	1 day
Time:	8:30 AM - 5:00 PM

Value Added Selling Skills Feedback:

"The Value Added Selling course offered by The Baker Companies is, I feel, the best investment toward business/sales skills I have ever made. With the 'real life' drills done in the class to simulate situations that would occur in the business field, it committed more information to memory than any previous class I had been to."

Laren Shoup
Technical Service Engineer
Chevron Chemical Company

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