Frontline Insurance Group has chosen Baker Communications to deliver Consultative Selling Skills training for its representatives. Frontline was seeking a training partner with industry experience and a proven selling skills curriculum. After a consultation with BCI's representatives and an in-depth needs discussion, Frontline selected BCI's Consultative Selling Skills workshop as a good match for their team's current training needs.

A Baker Communications Senior Level Instructor and Consultative Selling Skills Training Expert will meet with Frontline's sales representatives to deliver the workshop. Participants in this highly interactive selling skills workshop will learn the importance of understanding the true needs and interests of their clients. Training includes an assessment technique used to identify the behavioral styles and specific needs of the customer. Attendees will learn to use a defined sales process and stay in sync with the stages of the customer's buying process throughout the interaction.

About Baker Communications

As one of America's fastest-growing corporate training companies, Baker Communications has helped nearly two million professionals reach maximum performance for over 35 years. Globally recognized companies and government agencies, including ExxonMobil, General Electric and Bank of America depend on Baker Communications to equip their employees with skills to increase market share and produce immediate results. Baker provides customized targeted practice-driven performance improvement solutions that produce rapid, measurable results. Baker Communications' solutions have been utilized and delivered worldwide, throughout Europe, South America, North America, the Middle East, and Asia Pacific.

About Frontline Insurance

Frontline Insurance Group, LLC provides insurance services. It offers auto, home, life, commercial, athletic, and student health insurance services. The company's products and services include package medical and liability, basic medical, catastrophic medical, AD&D, umbrella, home and auto, and miscellaneous coverage. Frontline is a subsidiary of TrustWay Insurance Agencies, Inc., which provides insurance services through retail agency operations. TrustWay is a subsidiary of AssuranceAmerica.

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